MEXICANA EMPRENDE

 
 

A Program Overview

The Consular Entrepreneurship Program for Mexican Women Abroad started in the Consulate General of Mexico in Phoenix with the objective of providing tools to Mexican Women in Arizona to start or grow their own business. As a result of the success of this project, the Secretariat of Foreign Affairs of Mexico, through the Institute of Mexicans Abroad (IME), adopted the program and it is currently implemented across the Mexican Consulates in the United States and Canada, and Mexican Embassies across the world.

The program has impacted the life of more than 1,400 Mexican women worldwide, and 120 Mexican women in Northern and Central Arizona. After completing the program, 90% of them saw their sales increase, developed a new marketing strategy and made a sales forecast for the first time.

The current edition, started in September and concludes in February of 2024. During the program, participants complete DreamBuilder, attend virtual conferences with experts on entrepreneurship and business topics, engage in a pitch competition, take part in a mentoring program and obtain a list of useful resources for small businesswomen.